What’s The Average Cost of a Business Sign?

Jun 7, 2023 | Custom Signs, Business Signs, Installation Services, Neon Signs

Good business signage is more than just a marker; it's a beacon that can attract customers and drive sales. At Bakers’ Signs, we understand the importance of balancing cost with quality to give you the right sign for your business needs.

Types Of Business Signs:

Channel Letter Signs

Three-dimensional individual letters or shapes, often illuminated and used for storefronts.

Monument Signs

Sturdy, ground-level signs that make a bold statement and deliver information effectively.

Pylon Signs

High-reaching signs for visibility from a distance, ideal for businesses by roadways.

LED Signs

Energy-efficient and high-visibility signs with the versatility of display messages and graphics.

Neon Signs

Iconic, vibrant signs that bring a touch of retro charm and are impossible to miss.

Digital Signs

Flexible content displays for videos, animations, or changing messages.

Electronic Message Signs

Customizable, real-time message displays for dynamic communication.

Factors That Affect Sign Cost

When budgeting for your business sign, keep these variables in mind:

Size and Design

  • Bigger, more intricate designs will have higher costs.

Materials and Colors

  • Durable materials like steel can be more costly than plastic or urethane.

  • Multi-color designs are pricier than single-color ones.

Installation Considerations

  • Indoor vs. outdoor placement

  • Lighted vs. unlighted options

  • Complexity of installation due to location

Average Sign Costs

Home Advisor reports that in 2022, sign costs averaged $462, ranging typically from $161 to $1000. Your sign’s type heavily influences where it will fall within this range.

Neon Sign Costs

Starting at $200, custom neon signs can go up in price depending on size, complexity, and installation. Always account for maintenance and potential repairs, especially for outdoor signs exposed to weather.

Metal Lettering and Logo Sign Costs

With prices beginning at $250, these signs add a 3D pop to your business facade. If your operation extends into the night, consider additional lighting costs.

Expertise You Can Count On

At Bakers’ Signs, we're more than just manufacturers; we're your signage partners from design to installation. Our Houston-based team is here to help you navigate the journey of choosing and setting up your sign. Got a question or need a quote? Reach us at 800-341-9158 or online.


What’s The Cost of a Business Sign?
| Bakers’ Signs – Houston, Texas

By Jeremiah Baker

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